According to Cisco, more than 80% of internet traffic is videos. You will now find social media packed with videos. People’s brains process videos faster than words. So, instead of reading a story or article, people prefer watching a video.
Here are some industries that should make videos a priority in their marketing strategy.
SaaS
A video marketing strategy is needed for this industry to make a strong connection withaudiences. It is important to make a first good impression once someone visits the company site.
A video can tell what services you provide, and the audience will be able to relate it to their needs.
Hospitality and travel
A video marketing strategy is a must in case of the hospitality and travel industry. A good video can walk them through the hotel rooms or restaurant kitchens. Tour operators can create videos about their top destinations so that the audience feel the excitement of visiting a lovely place.
Online casino
The online casino industry is growing. More people are now registering for different online casino sites like playamo casino. As the competition is huge, many online casinos create videos to show the audience how to login to the site, deposit money and play exciting casino games.
Healthcare
The healthcare industry is a sensitive sector. Building trust is very important here. If they see the various medical equipment in working condition or the healthcare professionals providing good service to patients, then they will feel confident to try out the healthcare services.
Videos help to capture the audiences’ emotions and so trust in the company is developed and nurtured. As a result, there will be more sales and the company revenue will increase.
